Top 5 Beauty Retail iOS Apps in Switzerland Q2 2024

The beauty retail sector on iOS in Switzerland saw varied performance across the top 5 applications in Q2 2024. Let's delve into the specifics of each app's downloads, revenue, and weekly active users trends.

Douglas - Parfüm & Kosmetik experienced fluctuating download numbers throughout the quarter, starting with approximately 1.2K downloads in early April and peaking at around 1.4K in the week of April 22. However, downloads declined to around 713 by the last week of June. Weekly active users also demonstrated some variability, beginning at 5.9K and ending at 5.3K.

Notino: profumi e cosmetici saw a significant spike in downloads in late April, reaching approximately 952, before dropping to around 412 by the end of June. The app’s weekly active users followed a similar trend, peaking at about 3.5K in late April and declining to around 2.6K by the quarter's end.

CHARLOTTE TILBURY had a remarkable surge in downloads in early June, reaching about 1.9K, which significantly boosted its weekly active users to a peak of approximately 1.9K. By the end of June, downloads had decreased to around 211, and active users had dropped to about 1.5K.

BEAUTY BAY maintained a relatively stable download rate, fluctuating between 200 and 341 downloads per week. Weekly active users showed a steady pattern, starting at 1.4K in early April and ending at around 1.5K by the last week of June.

flaconi had modest download numbers, peaking at 84 in late May. Weekly active users increased from 14 in late April to approximately 106 by the end of June, indicating a growing user base despite the low download numbers.

These insights are based on Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.